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Salons/Medical

Mobile Marketing Platform for Salons/Medical

Empty chairs mean lost revenue. An interactive automated mobile appointment reminder system let’s you keep focused on your work while increasing your appointments per day.

The Lightwave Mobile Marketing System automatically texts out appointment reminders a week out, 3 days out, the day before and the morning of the appointment (intervals are customizable) and allows your customer the ability to simply let you know if they can make it or not. If not, then you can simply and easily blast out a notice and coupon to all those in your phone database that you have an opening and the first one to respond gets the slot along with a 25% off hair coloring (or other incentives).

And the Lightwave Mobile Marketing Platform can even determine if the phone number in your database can accept text messages or not…and if not, then they get a recorded voice message instead of text, making for one of the highest delivery rates in the industry!

Add to that periodic coupons, contests, trend updates, links to videos and more and you can engage with your customers like never before!

There are Two Parts to implementing a successful Mobile Marketing Campaign for Beauty Salons and Medical Practices:

  1.  Building your list and
  2. Promoting to your list.

You can’t promote to a list that doesn’t exist so you need a Platform that has a variety of campaigns to help you do both. That way you can mix it up and keep it fresh for your members. Let’s take a look at a few campaign types that could help you build and promote to your list.

1. Build the List (partial list of possible campaigns)

  • VIP List with incentives to help build your mobile list
  • Appointment Reminder service
  • Reactivate past customers

2. Promote to the List (partial list of possible campaigns)

  • Tips how to prepare for your upcoming apppointment
  • Fashion or Medical Updates
  • Fill missed appointments by alerting your customers of cancellations
  • Automated text follow-up care instructions based on the specific procedure

Those are just a few of the ways you can drive customers in your door…almost at will.

To find out more about how Lightwave Mobile and help you grow your bottom line.

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